Tuesday, 26 January 2016

Evaluation Question 3

We created our own distrubution company, it is a small local distribution company, we named it Retina Productions and created our own unique logo for it.



Our distribution company is similar to 'Revolver Entertainment' this is because revolver entertainment is a small London based distribution company that only distributes small independent films made mainly by youths and home made low budget films. Revolver entertainment  started of as a distribution company only known locally in London but overtime has become more popular and known in the US and Canada. This would be the ultimate goal for Retina Productions on along term basis.


Revolver has distrubuted many small independent films for example 'ANUVAHOOD' and 'Sket'. Both films have similarities to ours based in London, all main characters are young people (teenagers mainly).


Anuvahood is a real film that is similar to our as it is small and independent and has local London aspects within the film to attracts the target audience which is young British people. 


If Retina Productions was a real distribution company, we would distribute films like 'SHANK' 'Uwantme2killhim' because both films have a unique catchy storyline, are made by small independent distribution companies and have a mainly teenage cast to attract a young audience, having young actors will allow the audience to feel a sense of comfort when watching the film as they will be able to relate to the actors.


SHANK action film, set in a dystrophic future London in 2015, where society has fallen apart, gangs have taken over and the economy is in complete anarchy. The story follows Junior and his older brother, Rager, who are in charge of a local gang, "The Paper Chaserz". They try to stay out of trouble and refuse to kill as part of their 'moral code', which is especially enforced by the strong but defensive Rager.




Detective Inspector Sarah Clayton tries to establish why British schoolboy Mark would want to stab John. The two were supposed to be friends, yet Mark claims that the crime was necessary. As she looks deeper into the crime and the two teenagers, she discovers that Mark frequented chat rooms and became fascinated with Rachel, a woman he met in one such room. With her prompting he agrees to make friends with her brother John. Mark quickly begins to fall for her, sympathizing with her tales of domestic abuse by her boyfriend Kevin (Mingus Johnston) while believing that they cannot meet because she is in a witness protection programmer. The target audience for Uwantme2killhim? would be young people based in Edinburgh like our film it has a small independent distribution company that is only known locally. This will force the film to be low budget and be available in only small local cinemas   

Our distribution company will enable us to have a restricted local release, as the films we will tend to release wont be in the charts or popular to the majority of the public. When premiering our films we will target small local theatres with a high population of young customers to show our film, Our films will be available for free on YouTube and can be seen on UK Netflix.
 we have chosen to make our films free and easily accessible as we are a small distribution company that specializes in distributing independently, low budget made films.




For digital distribution we have made our film very simple and easily acessible to our target audience by having our film available on youtube for free and on only UK Netflix. This will help make our film popular as its free to watch, we have a young target audience this digital form of distrubution  will be convent for them to acess as most young people would not want to spend money on having to by a film thats not popular or mainstream.














Our marketing and promoting strategies are all visual and easy to access.
We made a retina Productions twitter @RetinaProductio page to promote our film on social media, we chose to create a twitter account as it is easy to relate information to our target audience, statistics show that the majority of that visit social media sites everyday are teenagers and young people aged 16-24. Having a retina productions twitter account makes it easy for our target audience to follow our film details and keep up to date on any news or information.



https://twitter.com/retinaproductio


Retina Productions is a small distribution company who specialises in distributing small independently made films. Retina Productions focuses on broadcasting young peoples work, to encourage youths to get there work noticed and seen by there local public.



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